"Remember, if you ever need a helping hand, you'll find one at the end of your arm ... As you grow older you will discover that you have two hands. One for helping yourself, the other for helping others." -- Audrey Hepburn
Would you also agree that it is overwhelming and sometimes our brains shut down because our senses are on overload? What do we want? What do we want? After much analysis, experimentation and conversations with hundreds of successful entrepreneurs about what works and what doesn't, it's clear that the only solutions for effective marketing are "out of the box", creative strategies to initiate, nurture and sustain professional relationships for success. Here are three.
Give More Than You Expect In Return
Throw a party:
Having a get-together is a fun way to foster connectivity among others and create a relationship with your product or service. Feelings of connectedness inspire trust and loyalty, creating a foundation for spreading the word. What's more, the best kept party thrower secret is the enhanced exposure that flows not just from the attendees, those who show up, but from the invitees, those who are now exposed to your business and talking about it, as a result. Be sure to show your clients, colleagues and friends that they are your number one priority and have FUN!
Send Unexpected Greeting Cards and Gifts:
Some of you may think this is time consuming and expensive. I know if you are reading this far, you are a giver..so you have great intentions to do this. In fact, you do send some thank you notes now. Right? Consider sending lots of cards and gifts our just to celebrate a success of a client, employee or friend. How about sending a card with a small token of your appreciation or for them to give to someone in their office? Pay the joy forward. You can do this easily and inexpensively though SendOutCards. For a free sample go to www.sendoutcards.com/getconnected. It is a web based system that is 24/7 so, no more running to the store!
Host a webinar:
Offering a free webinar is a great way to build trust and credibility with new customers because it gives you a chance to share your knowledge and experience in a non-threatening, personalized environment. If you're unfamiliar with how this works, contact us and we will be happy to put you in touch with members of our team that will get you up and going in no time.
At JoyceVentures we offer you a team of joyful, honest, and authentic professionals to assist you in growing your personal and professional relationships. We want to personally invite you to experiment with and see the smiles on faces of the people you value. Contact us anytime to brainstorm more ideas that will work in your industry. www.joyceventures.com
A shift in consciousness toward giving will shift the way you think about your business. The world has changed or I believe returned to the need for values like integrity and authenticity. Wouldn't you agree that the fragmented ways in which we now absorb and collect information at such a high rate and pace has made using traditional tried and true methods of marketing difficult and ineffective?